SUPREME LENDING LAUNCHES SMARTPHONE AND TABLET VERSION OF PROPRIETARY PRODUCT AND PRICING ENGINE

Tweet

Users can access real-time rate and program information with PDAs or tablet computers

DALLAS, TEXAS—JUNE 21, 2011—Supreme Lending, a Dallas-based nationwide mortgage banker with branches throughout the U.S., has launched a mobile version of its proprietary product and pricing engine (PPE). This mobile version is designed specifically for use with smartphones and tablet computers, and is available only to Supreme Lending professionals.

Use of mobile “apps” for smartphones, tablets and other mobile devices using the Google Android platform or Apple Computer’s OSi operating system has increased significantly over the past several years. With people becoming more accustomed to the immediacy of “app” technology and a 400 percent increase in telecommuting jobs over the past three years[1][1], the demand for mobile technologies is growing. However, very few mobile technologies have been created for mortgage-specific tasks.

Supreme Lending’s mobile product and pricing engine is not a downloaded “app,” but rather a version of the company’s product and pricing engine that is designed specifically for the smaller processors used in smartphones and tablet computers. With the mobile version of the company’s PPE, originators can provide rate quotes from virtually any location. They are freed from the confines of an office and don’t even need access to a – sometimes heavy or cumbersome – laptop computer. Like its traditional counterpart, Supreme’s mobile PPE links directly to the originator’s loan origination system, enabling the automatic, seamless and secure transferred of information from the origination system to the product and pricing engine – even on a smartphone or tablet computer.

Until the release of this mobile version, Supreme Lending’s product and pricing engine – like all other PPEs – was accessible only via a laptop or desktop computer system. The company’s standard PPE requires users to input borrower and property information into roughly 15 fields, while the mobile version requires only nine. Analyzing 15 fields of information takes only a few seconds with the standard version on a desktop or laptop computer. However, it has proven to be sluggish when accessed through an internet browser on a smartphone or tablet computer. 

“Originators have always needed a way to access accurate rate and program information from the field, but smartphones and other mobile devices don’t have the capacity to handle what a regular computer does,” says Rick Hogle, Supreme Lending’s vice president of national production. “One of the ways we contracted the system’s requirements was to reduce the required information from 15 fields to about nine. This makes filling out the information more manageable for the originator. It also eases the burden on the mobile system, which can analyze the information, conduct a comprehensive and thorough search of rates and loan programs, and generate a response about as fast as computer with significantly more power.”

The mobile PPE provides product and pricing information for conventional and FHA loans. Users will not be able to access information on adjustable rate mortgages or other nontraditional programs.

“We were able to reduce the amount of information the system analyzes by reducing the number of loan programs it considers,” Hogle adds. “We kept the programs that comprise about 85 percent of our business.” 

Supreme Lending, which has been recognized by Mortgage Technology magazine as one of the Top 25 tech savvy lenders in 2010, was also a first runner up for Mortgage Technology’s Green Originator Award. The company has become known for its progressive use and development of technologies. In addition to creating its own product and pricing engine, Supreme Lending also created its own appraisal process management software.

About Supreme Lending

Established by founder Scott Everett in 1997, Supreme Lending is a nationwide, full service mortgage broker/banker with licenses in 40 states. The company has established relationships with all major investors, is a Fannie Mae seller/servicer, and offers a full range of mortgage programs, including conforming and non-conforming loans, as well as reverse mortgages and FHA/VA loans. Supreme Lending has been repeatedly recognized for its innovative use of technology and has cultivated a corporate culture based on a “customers for life” approach that helps homebuyers and homeowners realize their dreams. For further information, please visit www.SupremeBranch.com or call (877) 350-5225.

 

Press Contact

Jeri Yoshida

Strategic Vantage Marketing & Public Relations

310 396 8813

JeriYoshida@StrategicVantage.com

 

[1]